Hi, Pawrents!

I’m Courtney, the founder of Green Paw Essentials! I believe in the benefits of nature and take a holistic approach to health! In 2016, my 11 year old fur baby, Brooklyn, developed allergies. I performed the process of elimination and changed her diet. It wasn’t long before I saw a significant improvement in her weight, energy level, and overall health.

Since I believe in holism, I considered the products that were being used on her body. I researched dog shampoos and learned that dog shampoos specifically made for dog groomers typically do not disclose their ingredients. In addition to that, the dog shampoos that were on the market were unimpressive; including the brands that claimed to be natural and organic. Other shampoos have unnecessary fillers, chemical preservatives that can be harmful, or the companies were not transparent about their ingredients.

Since I was already living a natural and holistic lifestyle, I considered what benefits I wanted out of a dog shampoo for Brooklyn. Based on my knowledge and extensive research, I formulated a recipe for dog shampoo right in our kitchen, with ingredients that I had on hand! It was Brooklyn’s special shampoo! I used it on her for over two years before I decided to sell it. We got so many compliments about how great Brooklyn smelled, and how shiny her coat was! Oh, and she was flea and tick free, and completely off of flea and tick preventatives!

In 2018, I decided to sell the shampoo because I wanted all fur babies to have access to an all natural shampoo that’s made with natural and organic ingredients, and has properties that can improve their skin, coat, and overall well-being.

That’s how Green Paw Essentials was started – in our kitchen – with a passion for natural ingredients, holistic health, and Brooklyn! Unfortunately, Brooklyn has since passed away. She was just shy of turning 15! But, her legacy lives on! And her little brother Rex, who’s our foster success, is helping to continue her legacy, and be a resident ambassador for Green Paw Essentials!

I wanted Green Paw Essentials to be different. To be transparent. To be natural. That’s why we’re different.

With positive energy, love, and gratitude,

Courtney Williams

Founder & Dog Mom

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